"You Want to Live Where?"
"Are you Sure?"
There are so many choices for renters and home buyers to choose from when searching for a place to live. So, what does your property have to offer that is special?
Helping Home Owner Clients Sell and Rent
Who is the ideal renter of this property?
Who would be happy moving to this town?
What features of this 'property for sale' are unique and who would be most interested in having those features at hand.
A home office would be nice for an entrepreneurial minded, single professional. A single floor house is ideal for older people like retirees who may have difficulties soon climbing up and down stairs. A large inclosed patio may be great for an artist that could paint while being inspired by the panoramic view, beautiful sunrises and sunsets and even starlit skies.
A house with multiple bathrooms could be marketed to large families.
Sync the advertising so it matches the place to a specific kind of buyer's needs and you can ask for more money. The place will sell and rent faster too when you get people who already know they are interested coming to see it.
Helping Renters and Home Buyers Find Their Oasis
Don't allow your clients to get caught up in the hoopla. They will pay much more if they try to secure property that everyone is looking at leasing or buying.
You want to ask lots of questions to find out what really matters to each of your clients. When you identify specific things to search for, you'll have less competition that is also desiring those exact same things in a home.
The good deals come from finding the hidden gems. But your client's gems aren't everyone's gems. Recognizing the potential of a property, what it could become, is key to making profits as well as for saving money for your clients.
A house after all is what the inhabitants make of it. New occupants will turn a place into something entirely different from what the last occupants had there.
Neighborhoods are cherished for very different reasons by different people. One man's trash is another's treasure... as the saying goes.
Are you dressing your ads to the people who will fit in and enjoy living in this neighborhood?
Imaginative Realtors Create the Markets They Need
When there are no real estate deals to get involved with... create the deals!
Realtors who can inspire others to do great things with Real Estate rule their markets.
See more than other see.
Keep an open mind.
Block out the noice and negativity.
Puzzle stuff out.
Rise to a challenge.
Be brave enough to try something you have yet to try.
When you are in a slump, try something new. Keep plugging away.
When the economy is crashing or the markets are shifting and not in your favor, stay upbeat and do not forget to smile at everyone. People now more than ever need to see your strength.
Share your appearance of happiness. Happiness is contagious.
Happy people feel successful. Believe you are successful long enough and you will be successful.
Clients flock to those Realtors who do not panic with every market shift.
Remember, imaginative Realtors have the most fun.
Yes, you can think your way out of any problem.
Bear in mind that someone is making money in every kind of market. A market shift just means that the power has moved into someone else's hands.
In a Buyer's Market, Sellers may have to give a little more and try a little harder to please the Buyers. Vice Versa for a Sellers Market.
If everyone is passing a piece of realty by, without paying it any attention but you see something more there, that is when you should explore further, what your gut instinct is telling you.
Real Estate Fortunes often hinge on the imagination and forward vision of the project creator.
Do not be afraid to break from the herd.
Someone always has to be first with any great idea. I say go for it.
Why not you. Big money is captured by those Realtors who are not afraid to dream HUGE.
TIP: Bear in mind that news travels fast in tight knit communities and especially thru small niche neighborhoods. You as a local realtor who is breaking from the mold will get noticed appreciatively.
People like excitement.
New Real Estate Ideas Rock!
Do not be known as the dull boring Realtor. Be the Realtor everyone wants to check in with constantly just to find out what you are up to recently.
Realtors are always asking me three things:
How can I get the clients that are buying more expensive properties? I too want a whopping big commission check now-and again!
You also all want to get started with building a network of local residents and biz professionals who are fans of you. Your Fanbase will constantly refer new clients and projects to you as well as be you eyes and ears in the neighborhoods you consult for.
Thirdly, the Real Estate game is about repeat business. You want happy, life-long clientele, who will bring you business from their friends and family members for decades to come if the relationships are handled right.
Once past clients start telling someone that needs advice on a property problem or needs a real estate related task handled that you are the person, the one Licensed Local Realtor that they always think of recommending first to help with any property situation, then you are on your way.
"Our family has always used Blah-Blah-Blah for all their Real Estate dealings."
"Blah-Blah will take great care of you!"
"I'll call and get you an appointment to see Blah-Blah who as you know is very busy but lucky for you... Me and Blah go way back. When you are the best Realtor in town you can be choosy about who you work for."
You want to be Blah-Blah, the realtor of first choice for the whole town.
Building trust in niche communities starts with providing at least slightly better services than what most of us expect to get when hiring a Realtor.
You generate the word of mouth advertising that many real estate pros find so elusive, by over performing.
Your goal is to give them something to talk about. Usually it works best if the past client can brag about what they accomplished while adding that they never could have done it without there super realtor...YOU!
MORE INFO: Expand your education on these important Real Estate Agent Topics and gain Realtor Skills.
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Sign up for some Realtor Mentoring by one of our Pros, each with a proven record of propelling Realtor Careers to the next level... STARDOM! We do more than just teach and show you how. We follow up too!
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