Your Ultimate Guide to Creating a Personal and/or Professional Realtor's Brand Image or The Complete Guide to Telling Your Sales Territory that you are OPEN FOR BUSINESS!
Everything You Need to Know to get your phone ringing!
You say that you are the best of the best. Doesn't every Real Estate Agent say that too?
Remember what Author John Steinbeck said, “Perhaps the less we have, the more we are required to brag.”
Sure, go ahead and talk yourself up... Someone should tell the world how super you are!
EXPERTS ARE CONFIDENT!
Just beware that when it comes to selling, sales pitching and business discussions, it always goes over much better when someone other than yourself is boasting about you.
Leonardo da Vinci explained, "He who truly knows has no occasion to shout."
So, what are you going to do to get potential clients to your website? Why should we hire you? There are lots of Realtors, some are willing to work at a lower commission amount than you do!
How Does One Become An Expert?
Experts are the best at what they specialize in. But are you really the top dog? Experts are also very smart and experienced at the things they claim expertise in.
What does your resume look like? How did you get your knowledge on this topic that you claim to be so wise about?
What have you gotten done, accomplished firsthand, in your field that you can claim credit for?
Who taught you, mentored you, took you under their wing? What are their credentials?
I get it, As a Realtor, it sure would be nice for you to land all the big fish clients just based on your reputation alone.
"My record speaks for itself!" You say.
"Uh Huh..." Your audience rolls their eyes.
Why Don't We Believe Advertisers?
Understand first that it is not about more leads, more leads but…BETTER LEADS!
It becomes so much easier to close the deal and easier too when explaining why you are the best when your marketing is attracting a very specific client for you to sales pitch to.
You can hone your pitches and practice to get better and better at convincing people when you know you are going to be sales pitching to the same type of person who has the same concerns that your previous clients have told you is very important to them.
Your experience of working for and helping a particular kind of niche client will over time make you into the very best at satisfying that client type.
Do not try to be the Jack-of-All-Trades Realtor!
No Realtor can do a great job for every possible Real Estate Client type or Property Project type there are!
Choose the Clients you want to assist!
When your ads and commercials tell folks who you are and what you provide, they will flock to you.
Ask Yourself: Are Your Real Estate Clients Feeling Empowered?
Getting clients to sing your praise is worth more in PR than any Super Bowl Commercial can bring you!
You do not have to get noticed by everyone... Just catch the eyes, ear and emotions of those you specialize in helping.
MORE INFO: Expand your education on these important Real Estate Agent Topics and gain Realtor Skills.
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Sign up for some Realtor Mentoring by one of our Pros, each with a proven record of propelling Realtor Careers to the next level... STARDOM! We do more than just teach and show you how. We follow up too!
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